Some of the best website designs will look shabby if poor quality images are used, and that’s why every image should be carefully chosen before it’s used on your website.
Ecommerce sites in particular will need high quality images, especially if they have a product catalogue. Product photography is a unique skill and customers need high quality, high resolution, factuial images so that they’re able to make an informed decision when it comes to making a purchase.
A poor quality image can reflect badly on your business and it’s not just the product pages that require quality photos. Corporate headshots for an ‘about us’ page can reflect negatively, while the homepage should have images that entice visitors to research the website further. Calls to actions will often include photos and text to persuade visitors to go to a specific page, and an unflattering image could deter visitors from browsing your various pages further.
