What are your key messages?

When you’re planning on upgrading your website or designing a new one, it’s important to consider you key messages. You need to ask yourself the following questions:

  • What do I want my visitors to know?
  • What do I want from my visitors?
  • What will people be looking for on my website?
  • What type of people will visit my site?

When you know who’s visiting your site, you can start thinking about what you need to offer them to grab their interest. You also need to think about the navigation of the site so they can find the information, products or services they need quickly. And, as with all websites, it’s important to make sure the contact areas are easy to use and easy to find. People should be able to get to this kinds of information fast, and it will help you in the long run.

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